Building Better Business by The Numbers

Welcome to Building Better Business, By the Numbers!

Hosted by Despina Cleanthous and Theo K!

We are here to teach you, How to build profitable businesses without draining more money and more time from you!

We are certified accountants and are here to act as your business and money guides!

Each episode we are going to break down the numbers, the strategy and the systems to building a profitable business in practical and simple terms, so you can go out and win.

If you are ready to build SMARTER, SCALE FASTER and CREATE FREEDOM in your business, you are in the right place!

Lets get to it!

Episodes

Nov 21, 2025

12 min

Today's episode dives into a topic most business owners overlook!The difference between BUSINESS WEALTH and PERSONAL WEALTH!
Why they’re not the same, how mixing them holds you back, and what it really takes to build both with intention!
A clear, no-fluff conversation to help you understand where your money should actually be working 
If you’re aiming for long-term freedom, this one’s worth a listen!
#BuildingBetterBusiness #ByTheNumbers #BusinessPodcast #ProfitGrowth #FinancialClarity #LCAdvisory #BusinessStrategy #EntrepreneurMindset #SmallBusinessOwner #SmallBizGrowth

Nov 21, 2025

12 min

Nov 14, 2025

22 min

Behind every successful business is a team that truly gets it 
In this episode, Despina and Theo dive deep into what makes a strong team the backbone of growth and why hiring right is one of the smartest business moves you’ll ever make!
They’ll unpack the balance between leadership and collaboration, the importance of aligning people with your vision, and how every role, no matter how small, contributes to the bigger picture of success!
If you’ve ever struggled with finding the right people, managing team dynamics, or building a culture that supports your goals, this one’s for you.
Tune in and discover how the right team doesn’t just support your business, it transforms it 
#BusinessByTheNumbers #Podcast #TeamBuilding #HiringRight #Leadership #SmallBusinessGrowth #SmallBizGrowth

Nov 14, 2025

22 min

Nov 7, 2025

24 min

Most business owners don’t fail because of one big mistake, they slowly drain their profits through daily habits that go unnoticed!
 
In this episode, Despina and Theo break down the 9 silent habits that keep entrepreneurs stuck, from poor cashflow awareness and emotional decision-making to misreading numbers and chasing growth without strategy!
 
You’ll hear real examples, the financial patterns behind them, and the practical strategies to break free and build a business that actually pays you back
 
If you’ve ever wondered why your revenue grows but your profits don’t, this one’s for you.
 
Tune in now to Building Better Business, by the Numbers and start replacing poor habits with profit-driven ones.
 
#BuildingBetterBusiness #ByTheNumbers #BusinessPodcast #ProfitGrowth #FinancialClarity #LCAdvisory #BusinessStrategy #EntrepreneurMindset #SmallBusinessOwner #SmallBizGrowth

Nov 7, 2025

24 min

Oct 31, 2025

18 min

In the 1st episode of Building Better Business by the Numbers, we dive into the 3 Ps every business owner needs to master:
People: because the wrong ones can drain both your energy and your profits.Profit: because long hours mean little if there’s nothing left at the end.Performance: because your team and systems define how far your business can grow.
We also explore a real-life story of chocolate shop, learning the hard way, how hiring mistakes, lack of process, and chasing quick fixes nearly melted the business from the inside out!
If you’ve ever felt stuck on the hamster wheel - exhausted, stretched thin, and questioning if it’s all worth it, this episode will hit home.
Listen now: The 3 Ps, People, Profit, and Performance” on SpotifyFollow for more real stories and practical insights → @despinacleanthous
 
#BuildingBetterBusiness #BusinessPodcast #WomenInBusiness #AustralianBusiness #EntrepreneurMindset #Leadership #ProfitGrowth #TeamCulture #AccountingTips #SmallBusinessOwner

Oct 31, 2025

18 min

Oct 31, 2025

35 sec

Welcome to Building Better Business by the Numbers, the podcast that gets real about what it takes to scale, sustain, and succeed.
 
Each episode dives deep into the numbers, decisions, and mindset shifts that turn good businesses into great ones. No fluff, no hype, just straight talk, strategy, and stories of real entrepreneurs who’ve done it!
 
From decoding your profits and pricing smartly, to streamlining systems and scaling sustainably, this is where business owners come to learn how to make their business work for them, not the other way around.
 
Expect : Honest conversations, practical insights, and a whole lot of clarity.Goal : To help you build a smarter, stronger, and more profitable business, by the numbers. 
 
Subscribe and join the journey to build better!

Oct 31, 2025

35 sec

May 15, 2025

6 min

My 5 step framework for making sure that a business is financial viable to make its first hire without losing money and setting up the business model to scale from 7 figures and beyond.
 
👇 What you’ll learn:
 
✅ How to know if you’re actually ready to hire
✅ The real cost of hiring (beyond salary)
✅ Why most people skip the buffer and regret it
✅ How to set profit-focused revenue targets ✅ What every hire needs to deliver in their first 90 days
 
🎧 Listen to the podcast: https://open.spotify.com/show/1fgKGJO...
📲 Follow me on Instagram:   / despinacleanthous  

May 15, 2025

6 min

May 15, 2025

7 min

Profit vs cash flow, the most common financial misconception that business owners struggle with.
 
My aim in this video is to give you easy digestible information that will give you a greater insight of why your numbers never align and what to look at to fix it.
 
By the end of this video, you’ll understand:
✔️ What profit actually measures (and what it doesn’t)
✔️ Why cash flow is the real fuel of your business
✔️ 3 key reasons profit and cash flow don’t always match
✔️ How to actually read your cash flow — without getting lost in the numbers.
 
If you want more in-depth videos on how to read your financial statements, leave me a comment below.
 
If you loved this video, hit that subscribe button.
 
For more of me, head to my instagram @despinacleanthous

May 15, 2025

7 min

May 7, 2025

4 min

Are you secretly sabotaging your business by trying to control everything?
In this video, we’re breaking down how micromanaging is silently destroying your growth and why delegation is the #1 skill you need to master if you want to scale, make real profit, and finally get your time back.
You’ll learn:
✅ The mindset shift every successful CEO must make
✅ The hidden costs of doing it all yourself
✅ How to delegate with confidence (without things falling apart)
If you’re stuck in the “no one can do it like me” trap, this one’s for you.
If you found this helpful, hit that like and subscribe button.

May 7, 2025

4 min

May 7, 2025

6 min

Running a business while raising a family isn’t for the faint-hearted, especially when you want to be incredible at both. I’m getting real about the messy, beautiful juggle of mum life and entrepreneurship. We’re diving into how I set priorities, create boundaries that protect both my time and energy, and most importantly - give myself grace on the days it all feels like too much.
 
Because truth is you can’t be everything to everyone. And you don’t have to be. 💛
If you’ve ever felt torn between being a present mum and a powerhouse in business, this one’s for you.
✨ Let’s talk real-life balance, not perfection.
✨ Let go of the guilt.
✨ Step into your own version of success.
 
If you loved this video, hit the like and subscribe button.
If you want to see more of me give me a follow on Instagram @despinacleanthous

May 7, 2025

6 min

May 7, 2025

6 min

One of the biggest mistakes business owners make? Paying themselves the WRONG way. If you’re constantly draining your business account or unsure how much you should actually be taking, this video is for you!
 
I’ll break down:
✅ How to set up systems so you can pay yourself properly (without hurting your cash flow)
✅ Why every business needs an emergency fund + how to build a buffer for tough times
✅ When and how to reinvest in your business so you can grow sustainably
 
It's time for you to create financial stability & actually enjoy the money you're making without putting your business at risk!
 
🔥 Don’t forget to like, comment, and subscribe for more

May 7, 2025

6 min

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